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Fashion & Brand Consulting For
Fashion Entrepreneurs
Ready to activate your brand, get more consistent sales, and turn your passion into a business you love?
"When you commit to taking consistent action, you get consistent results — increase your sales, grow your income, and enjoy your business more."
My mission is to help you get consistent, predictable, profitable sales — to build your business so you can grow faster and make money faster.
My coaching program focuses on proven strategies to help you market your brand, your products, and grow your loyal following – without a huge budget or a giant team.
It takes a decision to embrace a “growth mindset” because you – the business owner – need to learn and understand each part of your own business before you can effectively outsource any of it.
Here are a few things I'm proud of so far.
I’m a former fashion executive and product merchandiser
(aka the business of fashion). I became immersed in product development while studying at Pratt Institute. I then honed my skill in the New York fashion industry.
For years I shopped my way across Europe to discover the latest trends.
I delivered creative direction and product strategy to national brands and department stores.
I led product development for multi-million-dollar fashion brands, including Perry Ellis & Nautica, crafting strategy with the Marketing, Sales and Finance teams.
I had a team of over 50 designers and merchandisers creating 4 different collections a year, for websites, department stores and boutiques all over the world. My work schedule was insane, and I loved it.
IN 2018 I MADE THE SHIFT TO LAUNCH AND GROW MY OWN ONLINE MODERN QUILT COMPANY. I CHANGED MY MINDSET, MY GOALS, AND I CHANGED MY LIFE.
I kept getting asked to help others put the pieces together for their own companies. To cut through the noise and get their launch plan into action fast.
I explore every aspect of growing a brand with a unique perspective. This is how the big brands launch their products, connect with their customers, and make more money.
I’m going to help you do the same.
Now as the CEO of FashionVIP, I have the opportunity to help fashion entrepreneurs every day in launching their products with a merchandising mindset and proven marketing strategies so they can create more income and impact with their brand.
FashionVIP is your first step to find out how...
So if you’re ready to get into action grab a FREE Strategy call here.
These sessions aren’t for everyone, and we book out fast, so if there is a spot available grab it.
READY TO GET STARTED?
Professional Bio
Trudi Roach is a mother, wife, fashion industry expert and product merchandiser. She is the founder and CEO of Trudiroach.com where she helps emerging fashion entrepreneurs launch best-selling products, market their brand and generate consistent revenue.
Trudi focuses on teaching the art of product merchandising (AKA the business of fashion). Helping to create consistent sales that allows entrepreneurs to build their unique brand, develop successful product assortments, experience financial success and get their diverse product vision out into the world.
Trudi left her executive role as a Global Product VP, launched her modern quilt company, built multiple-6-figure-a-year success for her clients and became a fashion strategist all within 5 years of launching her business.
Trudi’s contribution to national fashion brands has been featured in WWD and Grazia.
5 Steps to Launch and Grow Your Fashion Brand
With this free workbook training you’ll learn my 5-Part Fashion Brand Roadmap, so you can…
✔ Learn how to grow a fashion brand that generates consistent revenue
✔ The 3 mistakes fashion entrepreneurs make when it comes to selling their products, and how to avoid them
✔ Discover the secret to getting product into your customers hands if you don't have an investor
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